AT&T is pushing the latest version of the iPhone with expedited upgrades for its current iPhone customers.
Any existing iPhone customer eligible for an upgrade between now and the end of this year is immediately available for an upgrade to the latest iPhone model, which sports a new display, front-facing camper and fresh design. Customers who want to upgrade early can do so at a reduced price.
New and upgrade-eligible AT&T customers can buy the iPhone 4 16GB model for $199 or the iPhone 4 32 GB for $299. Customers who want to upgrade early can purchase the 16GB model for $399 or the 32GB model for $499. All upgrades come with a new, two-year contract.
The pricing for the iPhone 3GS is either $99 or $299, depending on whether a customer is currently eligible for an upgrade or is upgrading ahead of time.
“We know that people are eager to get iPhone 4, which is why we moved up the upgrade eligibility date for current iPhone customers by up to six months,” said AT&T Mobility CEO Ralph de la Vega in a statement.
Customers can check their upgrade eligibility at AT&T’s iPhone website or by dialing *639#. (AT&T’s upgrade eligibility website was down as of 3 p.m. Central time; an AT&T spokeswoman wasn’t immediately available for comment.)
AT&T is also offering the iPhone at an unsubsidized price for the first time. The no-commitment devices come without a contract but are significantly more expensive than those available with a contract: The unsubsidized iPhone 4 16GB model costs $599, the unsubsidized iPhone 4 32GB costs $699 and the unsubsidized iPhone 3GS costs $499.
Pre-orders for the new iPhone will begin June 15 on AT&T’s website and in its retail stores. The devices will reach consumers as early as June 24.