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AT&T Unloads Cricket’s Muve Music to Deezer

By Staff Author | January 8, 2015

AT&T’s recentlty acquired prepaid brand, Cricket Wireless, has agreed to sell its Muve stremaing music service to Spotify competitor Deezer.

Financial details of the transaction were not immediately available.

Starting at the end of the month, Cricket music users will have access to Deezer’s entire catalog of 35 million songs. Cricket said it will discontinue its existing Muve Music service on February 7, 2015 and by January 31 offer existing Muve customers an extended free trial of Deezer from Cricket when they switch to Cricket’s new GSM network.

According a press release, Muve customers who switch and sign up for the extended free trial and download the Deezer app will also be able to transfer their existing music libraries and playlists right to the app. 

AT&T picked up Leap Wireless, parent company of Cricket, and its Muve service in a $1.2 billion deal that was announced back in July of 2013. As part of the deal, AT&T gobbled up Cricket’s 5 million customers, network and spectrum. 

 


Filed Under: Carriers

 

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