The folks at ChaCha must be going gaga over their latest growth figures. The company, which provides a free real-time answers service, received more than 260 million page views in the first half of 2011, with 21 percent of the traffic coming from mobile devices.
The average Internet traffic currently coming from mobile devices is 7 percent, as measured by Global StatCounter, which means ChaCha is outpacing the market at triple the norm, the company points out.
As you might have guessed, smartphones account for the vast majority of ChaCha.com’s mobile Web traffic, with Apple’s iPhone making up the largest share at 36 percent, barely edging out Android’s 35 percent share. iPod touch and iPad users land in the third and fourth spots, making the iOS operating system account for a dominant 60 percent of the page views that ChaCha.com saw during the first half of this year.
The fifth and sixth spots were BlackBerry, with 4 percent, and Windows, with .2 percent.
Smart devices also make up the bulk of ChaCha’s SMS service, and a ChaCha text user is 55 percent more likely to be texting from a smartphone when compared with the mobile sphere as a whole.
Apparently, ChaCha users are multi-taskers, too. According to a June 2011 user survey, 37 percent of ChaCha mobile users are on the go when asking questions to ChaCha; 28 percent are out with friends; 29 percent are watching television.
