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Cold Remedy Supplier Provides Mobile Flu Updates

By Staff Author | December 3, 2008

Here’s one you don’t hear associated much with wireless: Zicam Cold Remedy.

Just in time for the cold and flu season, Matrixx Initiatives, maker of Zicam Cold Remedy, is launching the Zicam Cold & Flu Companion mobile application for the T-Mobile G1. It also will be released later this month for the iPhone.

The application allows consumers to check cold and flu activity by ZIP code on their mobile phone and provides more details than the cold and flu tracker that Google launched last month.

Google’s Flu Trends is a Web service that shows if the number of flu cases is increasing in areas around the United States. The Zicam Cold & Flu Companion shows users the percentage of sick people in any given ZIP code, what types of symptoms are most prevalent and which ones to look out for.

Not surprisingly, the app also provides a tool to receive coupons for Zicam products and location-based directions to identify nearby retailers where products can be purchased and coupons redeemed.


Filed Under: Carriers

 

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