5G Technology World

  • 5G Technology and Engineering
  • FAQs
  • Apps
  • Devices
  • IoT
  • RF
  • Radar
  • Wireless Design
  • Learn
    • 5G Videos
    • Ebooks
    • EE Training Days
    • FAQs
    • Learning Center
    • Tech Toolboxes
    • Webinars/Digital Events
  • Handbooks
    • 2024
    • 2023
    • 2022
    • 2021
  • Resources
    • Design Guide Library
    • EE World Digital Issues
    • Engineering Diversity & Inclusion
    • Engineering Training Days
    • LEAP Awards
  • Advertise
  • Subscribe

CTA Report: Tech at the Top of Consumers’ Black Friday List

By Diana Goovaerts | November 19, 2015

A new report from the Consumer Technology Association (CTA), formerly the Consumer Electronics Association, shows that nearly 40 percent of Americans are planning to purchase technology products or accessories during Black Friday week.

According to the report, a record-setting 91 million out of the 155 million U.S. consumers planning to shop over the Thanksgiving holiday said they expect to purchase tech items sometime between the Monday before Thanksgiving and Cyber Monday. Nearly 70 percent of the 155 million shoppers said they will be making purchases online, with 26 percent specifying that they plan to shop on Cyber Monday. More than half of consumers said they will likely use a smartphone or tablet while shopping.

“Black Friday is no longer just a one-day holiday exclusively centered on in-store shopping,” said CTA’s chief economist and senior director of research Shawn DuBravac. “Black Friday now spans the entire week, with online and mobile shopping playing an important role as consumers increasingly rely on tech to complete their holiday shopping.”

Among the items at the top of consumers’ lists are tablets (#3), smartphones (#5) and smart watches (#10), the report found, leaving plenty of room for carriers and retailers to cash in. Other top tech items on the wishlist include videogame consoles, televisions, laptops, headphones, DVD and Blu-ray players, digital cameras and digital toys.

DuBravac said consumers are expected to show a particularly “strong interest” in both digital toys and smartwatches as the devices become more popular.

Related Articles Read More >

High-directivity couplers optimized for 225 – 750 MHz applications
Integrated into IoT devices, iSIM poised to make inroads
Triple-radio and multiprotocol MCUs add application processors
5G vectors
How RedCap fits into 5G and IoT

Featured Contributions

  • Overcome Open RAN test and certification challenges
  • Wireless engineers need AI to build networks
  • Why AI chips need PCIe 7.0 IP interconnects
  • circuit board timing How timing and synchronization improve 5G spectrum efficiency
  • Wi-Fi 7 and 5G for FWA need testing
More Featured Contributions

EE TECH TOOLBOX

“ee
Tech Toolbox: Internet of Things
Explore practical strategies for minimizing attack surfaces, managing memory efficiently, and securing firmware. Download now to ensure your IoT implementations remain secure, efficient, and future-ready.

EE LEARNING CENTER

EE Learning Center
“5g
EXPAND YOUR KNOWLEDGE AND STAY CONNECTED
Get the latest info on technologies, tools and strategies for EE professionals.

Engineering Training Days

engineering
“bills
5G Technology World
  • Enews Signup
  • EE World Online
  • DesignFast
  • EDABoard Forums
  • Electro-Tech-Online Forums
  • Microcontroller Tips
  • Analogic Tips
  • Connector Tips
  • Engineer’s Garage
  • EV Engineering
  • Power Electronic Tips
  • Sensor Tips
  • Test and Measurement Tips
  • About Us
  • Contact Us
  • Advertise

Copyright © 2025 WTWH Media LLC. All Rights Reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of WTWH Media
Privacy Policy

Search 5G Technology World