LAS VEGAS—HTC today debuted its newest qwerty smartphone, the HTC Snap. The company said the new device is aimed at simplifying smartphone e-mail communications for those overwhelmed by burgeoning inboxes.
The release cited a recent study conducted by Harris Interactive and commissioned by HTC that found that 44 percent of U.S. adults are often overwhelmed by the amount of e-mail they receive, and over half (55 percent) of U.S. adults prioritize five or fewer people with whom they communicate via e-mail.
“Recognizing that people are being overwhelmed by an avalanche of e-mail, the HTC Snap introduces Inner Circle, an HTC innovation that makes it easy for people to prioritize messages from the most important people in their lives at the press of a button,” said John Wang, chief marketing officer at HTC.
The HTC Snap measures less than a half-inch thick (12 mm), and can deliver up to eight and a half hours of talk time with the standard 1500mAh battery. The device runs on Windows Mobile 6.1 and also features a full qwerty keyboard and 3G HSPA connectivity.
The HTC Snap is expected to be available in select channels during the second quarter of 2009, rolling out in markets around the world throughout the second half of the year.
In addition, an unlocked version supporting HSDPA at 850/1900MHz for the U.S. market will be made available under the name HTC S522 during the summer.
