5G Technology World

  • 5G Technology and Engineering
  • FAQs
  • Apps
  • Devices
  • IoT
  • RF
  • Radar
  • Wireless Design
  • Learn
    • 5G Videos
    • Ebooks
    • EE Training Days
    • FAQs
    • Learning Center
    • Tech Toolboxes
    • Webinars/Digital Events
  • Handbooks
    • 2024
    • 2023
    • 2022
    • 2021
  • Resources
    • Design Guide Library
    • EE World Digital Issues
    • Engineering Diversity & Inclusion
    • Engineering Training Days
    • LEAP Awards
  • Advertise
  • Subscribe

EA Mobile Provides Scrabble, Facebook Update

By Staff Author | March 24, 2009

EA Mobile used today’s opening of the Game Developers Conference in San Francisco to show off a new edition of Scrabble for Facebook and the iPhone.

The latest edition of Scrabble connects the Facebook Scrabble application to a Scrabble game on the iPhone and iPod touch – or vice versa – allowing players 032409-ScrabbleConnectaccess to the game anytime.

“It’s Scrabble anytime, anywhere,” says Adam Sussman, head of worldwide publishing at EA Mobile. One user at a PC can play another user on an iPhone, and users can nudge one another to prompt the next move.

EA Mobile launched the Scrabble game in the Apple App Store last summer, and it has been a top-selling app; it now ranks No. 32 among all paid apps, including non-gaming apps. The game sells for $4.99, but the Facebook update is free. 

While parent company Electronic Arts has reduced headcount, the mobile division is growing. In fact, EA Mobile is seeing an “explosion” in demand from consumers for mobile games, Sussman says. In the fiscal third quarter, the company reported $50 million in revenue and 28 percent year-over-year growth for EA Mobile.

A lot of growth is driven by the Apple App Store, where more than 30 percent of people with an iPhone have downloaded a game application compared with the average conversion rate of 6 percent to 8 percent. “Apple has done a phenomenal job with the user interface and merchandizing to make it easy and accessible” for consumers to find games, he says, adding that it represents just one platform and one device.

Recognizing that developers can’t be everywhere with the same level of commitment, EA Mobile also has to make choices about which platforms it goes after. Much of those decisions are based on the installed base of a device and the momentum and popularity of their associated application store or marketplace, Sussman says. “The intention is for us to distribute as broadly as possible” with key partners, he adds. EA Mobile also sells its mobile games through carriers and third parties such as Handango.

More FirstNews 03/24/09:

•  Sprint Hitches Up With Ford
•  Report: LTE Offers Savings, Presents Challenges
•  EA Mobile Provides Scrabble, Facebook Update
•  AdMob Report Focuses on Smartphone Trends
•  Survey Finds More Satisfaction in Music Experience
•  ngmoco Closes $10 million Series B Round
•  China Telecom Profit Tumbles on One-Time Charges
•  FirstNews Briefs for March 24, 2009

 

Related Articles Read More >

eSIM
eSIM eases changing carriers for phones and IoT
QoE and QoS comparison
Benchmarking in 5G: More important than ever
iPhone 12
I bought a 5G phone, now what?
6G
Key takeaways from 6G Symposium

Featured Contributions

  • Overcome Open RAN test and certification challenges
  • Wireless engineers need AI to build networks
  • Why AI chips need PCIe 7.0 IP interconnects
  • circuit board timing How timing and synchronization improve 5G spectrum efficiency
  • Wi-Fi 7 and 5G for FWA need testing
More Featured Contributions

EE TECH TOOLBOX

“ee
Tech Toolbox: Internet of Things
Explore practical strategies for minimizing attack surfaces, managing memory efficiently, and securing firmware. Download now to ensure your IoT implementations remain secure, efficient, and future-ready.

EE LEARNING CENTER

EE Learning Center
“5g
EXPAND YOUR KNOWLEDGE AND STAY CONNECTED
Get the latest info on technologies, tools and strategies for EE professionals.

Engineering Training Days

engineering
“bills
5G Technology World
  • Enews Signup
  • EE World Online
  • DesignFast
  • EDABoard Forums
  • Electro-Tech-Online Forums
  • Microcontroller Tips
  • Analogic Tips
  • Connector Tips
  • Engineer’s Garage
  • EV Engineering
  • Power Electronic Tips
  • Sensor Tips
  • Test and Measurement Tips
  • About Us
  • Contact Us
  • Advertise

Copyright © 2025 WTWH Media LLC. All Rights Reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of WTWH Media
Privacy Policy

Search 5G Technology World