Mobile ad network Greystripe says it is joining Nokia’s Ovi App Store, with Java/Symbian support, and will be transferring 1,200 Gamejump.com Java game titles into the store.
With the addition of Ovi, Greystripe now supports three smartphone markets. The iPhone App Store and Android Marketplace are the other two.
Greystripe says it supports more than 1,400 Java handset models, in addition to iPhone and Android. Greystripe’s Java/Symbian app downloads account for about 250,000 app downloads on the network per day. The company says today’s announcement is significant for brands, such as Navy and JC Penny, that want to reach a wider audience by advertising on the Java/Symbian network.
Under Greystripe’s system, developers offer their apps for free to consumers and monetize using Greystripe’s ad network by displaying pre- and post-roll full-screen ads.
The Ovi Store launched globally last May to an estimated 50 million Nokia device owners across more than 50 Nokia devices.