Looking forward to the big game thus Sunday? You may not need a TV to see it. Verizon is offering real-time video and stats during Super Bowl 50 through their partnership with NFL Mobile.
Live streaming through NFL Mobile will be available on go90, Verizon’s mobile video service that launched in October. Go90 isn’t making a profit yet, but Verizon is pushing for it to be a bigger presence in their services. The viewership numbers for go90 haven’t been announced yet, but it was listed among other forward-looking services in Verizon’s relatively sunny fourth quarter report.
This means that users will be able to watch the game for free on NFL Mobile from Verizon as long as they are Verizon Wireless customers. Subscriptions to NFL Mobile for Verizon originally cost $5 per month, but the fee was removed entirely in September 2015.
Verizon is really fighting to be the network of choice in the San Francisco Bay Area by the time of the game, adding $70 million worth of cell sites, small cells, antennas, and mobile cell sites in the area to handle the football chat traffic.
While football fans reach for their phones for the live stream, they’ll probably also be keeping an eye on Twitter. TV has had to adapt to the immediacy of the Twitter timeline and attempt to cash in on conversation about both the game and the ads. In order to do that Fox Sports is packaging several shows for Twitter, creating short segments including athlete interviews and celebrity appearances.
Programs like “Garbage Time with Katie Nolan”, “Outkick the Show,” and #The Buzzer will be taking their shows on the road with Twitter.
“Outkick the Show” also features Periscope integration, allowing for more live events and encounters.