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Samsung Launching Mobile Payments in Brazil Ahead of Olympics

By Diana Goovaerts | July 15, 2016

Samsung this week announced plans to launch its Samsung Pay mobile payment service in Brazil just ahead of the start of the 2016 Olympic Games.

According to Samsung, the service will launch in Brazil on Tuesday, July 19. The launch will be Samsung Pay’s first in South America.

“We are extremely excited that Samsung Pay is now available in Brazil,” said André Varga, Product Director of Samsung’s Mobile Devices Division in Brazil. “As the first market in South America to roll out our mobile payment service, Brazil will pave the way for the region’s adoption of Samsung Pay.”

Samsung said the service will launch with the support of several major financial institutions in Brazil, including Banco do Brasil, Brasil Pré-Pagos, Caixa, Porto Seguro, and Santander. Samsung said it is also working with other bank partners, including Banrisul, Bradesco, Nubank and Itaú-Unibanco, to make the service more widely available in the country.

Brazil’s roll out of the technology will utilize both magnetic secure transmission and NFC technologies, Samsung said.

Following the Brazil launch next week, Samsung Pay will be available in seven destinations around the world, including South Korea, the United States, China, Spain, Singapore, Australia and Puerto Rico.

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