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Samsung Takes Aim at Enterprise Customers

By Staff Author | October 7, 2009

Samsung has a hungry eye on the enterprise space. Today, the manufacturer unveiled a new initiative to increase its presence in the corporate market.

“Enterprise customers want the ability to empower more members of their mobile workforce to realize the promise of anywhere, anytime access to information,” said Gavin Kim, vice president, Content, Data Services and Enterprise Mobility, Samsung Mobile, in a statement.

Kim said the company was expanding its sales, services and support offerings for corporate customers. As part of the plan, Samsung plans to use its existing Mobile Innovator app development program to court development of enterprise-focused mobile applications.

Furthermore, the company is ramping up its value-added services with offerings like including enhanced network and security connectivity; pre- and post-sales support; and native operating system (OS) and application development support.

During this week’s CTIA IT & E, Samsung and Agito plan to demonstrate a server-based enterprise fixed mobile convergence (eFMC) and mobile Unified Communications solution for Samsung smartphones. The service is commercially available.

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