Samsung today put some lead behind its Bada platform with the release of three new smartphones powered by its own Bada 2.0 mobile operating system (OS).

The new Wave 3, Wave M and Wave Y smartphones come running Bada and include Samsung’s recently announced ChatON, a proprietary mobile communication service that works across most major mobile device platforms.

All three devices include multi-tasking, Wi-Fi Direct, voice recognition and near field communications (NFC).

The premium model of the three devices announced today, the Samsung Wave 3, packs a 4-inch Super AMOLED display, 1.4 GHz processor,  HSPA connectivity and a 5-megapixel camera into a 9.9mm brushed-metal case.

The Wave M features a 3.65-inch HVGA screen, 832 MHz processor and 5-megapixel camera, while the Wave Y has the same processor and resolution, but on a smaller 3.2-inch screen with only a 2-megapixel backside camera.

Samsung recently announced a new letter-based naming scheme for all of its future smartphones.

The “W” in the Wave W stands for “Wonder,” according to the scheme, which indicates “high quality, strategic models, perfect for those seeking a balance between style and performance.”

The “Y” in the Wave “Y” stands for “Young,” indicating an entry model or strategic model for emerging markets or a younger audience more sensitive to price.

Samsung said the new Wave devices will all be on display at Samsung’s stand at IFA 2011 in Berlin.