TweetUp today announced that it has acquired Twidroid, a Twitter client for Android-based phones. TweetUp will rename the service Twidroyd in order to ensure minimal confusion with products from Lucas Films, trademark owner of the term “droid.”
No details were given on the purchase amount.
According to a press release, TweetUp also has announced that Twidroyd will come standard on upcoming Android phones from “five of the leading handset manufacturers,” although those OEMS were not named.
As part of the transaction, TweetUp will also acquire popurls, which aggregates in one location the most popular items from The New York Times, Twitter, Digg, Delicious, Reddit, YouTube, Flickr and other news and social media sites.
Bill Gross, CEO of TweetUp, said in a statement that Twidroyd offers leading market share for Twiiter applications on the Android platform. He also said that the popurls website offers the company a natural place to display TweetUp search results and gain user feedback.
In April, TweetUp opened registration for a bidded marketplace for real time search, and in May the company launched its search capabilities at TechCrunch, Topix.com and Businessinsider.com. TweetUp’s core search algorithms, in combination with the marketplace, are designed to address the needs of both users and tweeters in a single search mechanism.
TweetUp says it will make its search results available to users through revenue-sharing agreements with a range of partners, such as other Twitter clients and websites.
Filed Under: Devices
