In more AT&T news, the carrier has introduced a suite of content delivery and digital media solutions to help companies package, deliver and distribute video and rich multimedia Web content across all three screens: the computer, television and mobile computing devices.
AT&T’s Digital Media Solutions portfolio includes content distribution and management, broadcast video and digital signage services and solutions targeted to companies ranging from small businesses with multiple offices to larger, multinational companies.
As part of this latest offering, AT&T signed strategic agreements with ExtendMedia, Qumu and Stratacache, software companies that specialize in formatting and packaging content that is suitable for both B2B and B2C applications. Over the next several months, AT&T expects to integrate the software expertise of ExtendMedia, Qumu, and Stratacache with its own capabilities to provide companies with simplified, central network-based multimedia solutions.
By the end of the year, AT&T hopes to invest nearly $70 million in network infrastructure and development to support digital media capabilities across the United States, Europe, Japan, Hong Kong, China and Taiwan.
“Enterprise customers are using video and multimedia content to communicate with their employees, shareholders, partners and suppliers, but they are grappling with the complexity involved in staging, managing and distributing their content to their end-users,” said Ron Spears, group president for Global Business Services at AT&T, in a statement. “AT&T’s network is at the heart of a simpler way to achieve this, using the scope and scale of our networking capabilities, services and professional expertise to deliver applications to both companies and the end-users they serve.”