Clearwire is going to unveil plans to serve a “new customer segment” during a webcast Monday, the company said in a brief press release issued today.

Few other details were provided about the business strategy announcement, which will be hosted by Clearwire’s chief commercial officer, Mike Sievert. The webcast begins at 11:30 a.m. Eastern on Monday, Aug. 30.

Clearwire currently sells its mobile WiMAX service under its own brand and sells the service on a wholesale basis to investors Sprint, Comcast and Time Warner Cable. The company has said it is aggressively pursuing wholesale customers outside of its core investors.

The WiMAX operator also recently announced it would be trialing rival LTE technology amid its aggressive WiMAX network deployment, which is currently available in 49 markets across the United States. The company plans to launch WiMAX in major metropolitan areas including New York City, Los Angeles and the San Francisco Bay Area by the end of the year.